Purity Laboratories have developed a Natural toothpaste with excellent whitening power and no artificial colouring or flavours, benefiting from Aloe Vera’s and Echinacea’s natural gum protection.

• Cleans and safely removes stains and film from your teeth without harsh abrasives or bleach.
• Laboratory studies prove that the Natural formula is less abrasive than other leading brands of both whitening and regular toothpaste.
• Anti-bacterial formula contains Xylitol – a clinically proven agent which helps fight plaque, gum disease, tooth decay and bad breath, but also substantially reduces tooth decay by inhibiting the growth of bacteria, resulting in fewer cavities and increased protection against gum disease.
• Contains Aloe Vera and Echinacea for natural gum protection.
• The long lasting natural mint flavour freshens your mouth each time you brush.
• Product not tested on animals.
• Suitable for Vegetarians, contains no animal products.
• Money back guarantee on every pack.